A Global Parenting Initiative

Abstract: Since March 2020, the COVID-19 Playful Parenting Emergency Response has reached an estimated 196.7 million parents in 198 countries and territories. These evidence-informed parenting resources were derived from Parenting for Lifelong Health (PLH) programmes and focus on preventing physical, emotional and sexual violence against children and promoting child wellbeing. This project was originally designed as a short-term emergency response ending in 2020. However, COVID-19 and its impacts are not going away. Revolving lockdowns, severe economic shortage, and mental health distress will all lead to longer-term reduced parenting capacity and increased violence against children. Innovative, affordable and effective ways to support families are needed during the COVID-19 emergency and beyond.

The Global Parenting Initiative (GPI) aims to fill this gap by establishing a foundation for sustained and institutionalised delivery of evidence-based human-digital playful parenting interventions at scale in the Global South. Co-led by the Universities of Oxford, Cape Town, and Makerere, the GPI includes 9 research-within-implementation studies conducted in South Africa, Malaysia, Philippines, Tanzania, Thailand, and Uganda. Its overall objectives are to prevent physical, sexual and emotional violence against children; and improve playful parenting and child development and educational outcomes. 

This presentation will provide an overview of the core themes of the GPI outlining the following 6 pathways to impact:

1)           Evaluate: Establishing evidence of effectiveness of the human-digital playful parenting innovations
2)           Innovate: Developing innovative and responsive tools and systems to support scale-up and sustainability
3)           Facilitate: Facilitating shared learning exchanges and individual and institutional empowerment in the Global South
4)           Advocate: Supporting advocacy for policy impact on a country, regional, and global level
5)           Generate: Creating a sustainable infrastructure to support scale-up, innovation, and monitoring & evaluations
6)           Accelerate: Enabling pathways to scale-up and institutionalisation of playful parenting support in government, NGO, and private sector systems. 

Implemented from January 2022 to December 2027, our ultimate goal is to reach 1.6 million children and caregivers directly within GPI studies, with an additional estimated reach of 5.7 in target countries and 25.7 million globally.


You may register to attend this lecture either in person or online.

Invitations with an MS Teams link will be sent to all DSPI members the day before each presentation.